Steve Tandy could not hide his excitement after the Ospreys were drawn in a "mouth-watering" Heineken Cup pool.
The Welsh region have been grouped with reigning Amlin Challenge Cup champions Leinster, Northampton Saints and Top 14 winners Castres in Pool One.
Having been drawn with such formidable opponents, Tandy could be forgiven for cursing the Ospreys' luck.
But he is relishing the challenge that lies ahead in Europe's premier club rugby competition.
"If this doesn't excite you as a coach, player or supporter then nothing will" said Tandy.
"The Heineken Cup is all about testing yourself against the best teams in Europe, and against some of the best players in the world, and that is definitely the case for us in this pool.
"To look at some of the big games we've got coming up next season is really mouth-watering. I can't wait for it if I'm honest."
While the Ospreys are well familiar with Leinster from domestic competition, they have not faced Castres in European action since 2005 and have never come up against the Saints.
And Tandy expects fiercly competitive encounters with every team in the group.
"Leinster are one of the real giants of European rugby. Because we are so familiar with them from playing them regularly in the PRO12 some people tend to underestimate what a great side they are but that won't be the case with us," added Tandy.
"They have a proven track record in this competition and the self-belief that comes with that. We'll play them full of respect for what they are about, but knowing that we can, and have, go there and win big games, something that they'll be well aware of.
"All anyone needs to know about Castres is that they are French champions, that says it all. They've got a tremendous team ethic, they are hard working and their success speaks for itself.
"To win such a competitive league ahead of teams like Toulon, Toulouse and Clermont Auvergne with their star-studded squads is a fantastic achievement. Going to somewhere like Castres will provide a new challenge for this group, but it's a challenge we are really excited about.
"Anglo-Welsh games always have a special feel to them and I wouldn't expect it to be any different with Northampton. They are a typically physical English club and it's always a tough place to go.
"We enjoyed two great matches with Leicester last season, two closely fought games, and I would expect something similar with Northampton.
"This is a great competition and it's going to be an extremely competitive pool. There will be some upsets right the way through the group as it is four good teams, but that makes it all the more exciting for everyone involved."
As part of the build-up to next month's Cardiff 2014 Heineken Cup and Amlin Challenge Cup finals weekend, ERC has joined forces with the WRU, Cardiff Blues and adidas to develop an annual grassroots community rugby programme targeting young players.
The Ulster Rugby full back, Jared Payne (No 15), has been suspended for two (2) weeks following an independent Disciplinary Hearing in Dublin arising from the Heineken Cup quarter-final match against Saracens at Ravenhill Stadium on Saturday, 5 April.