Heineken Cup ambassador Scott Quinell is hoping that Wales can follow where England led, and repeat the all English Heineken Cup final at Twickenham last season with an all Welsh final this time round.
But having twice failed to reach the final because of the thickness of the paint on the posts when starring with Llanelli, few know better than former Llanelli and Wales No 8 Quinnell just how tough it is to progress in this tournament.
Heineken Cup ambassador for 2007/2008, Quinnell runs through the prospects of the teams from all six countries taking part, tipping Ulster to be the dark horses from Ireland and Glasgow from Scotland.
However when it comes to predicting the final, the patriotic Welshman shines through in Scott. "Any two of the four Welsh regions will do," he laughed.
"As a pundit you make predictions, but you do so at your peril at the moment.
"Leicester were very powerful last season, particularly against the Scarlets in the semi-final, and Wasps snuck through the back door and were the underdogs going into the final but they know how to win those big games.
"There will be some titanic battles throughout the competition. We talk about Leinster every year, have they got the forward pack to turn up because we know what a world class back line they have.
"The underdogs in Ireland again this year are going to be Ulster, they will be very competitive at Ravenhill. They have build a reputation there.
"Glasgow have been magnificent the way they have come in and streamlined the player base in Scottish rugby. Edinburgh traditionally have been the side to go further in this competition, having beaten Toulouse in Edinburgh, but Glasgow have the players to build on a good World Cup for Scotland."